Stop Stalking Us is changing how society perceives stalking and supporting survivors along the way. Funkhaus helped them define their brand through positioning, messaging, and a bold visual identity that brings clarity, authority, and a modern edge to their mission.
Stop Stalking Us
A mission-driven identity for a conversation-changing non-profit
Brand Identity
Striking visual storytelling that preserves anonymity
We developed a refined, type-led logomark supported by a modern, punchy color system and clear brand guidelines. Grounded in simplicity and consistency, the identity gives the organization a confident visual foundation that works seamlessly across channels and is built to grow with them.
Storytelling is core to Stop Stalking Us, but many in their community can’t safely show their faces. We developed an art direction that protects anonymity while preserving humanity, using techniques like cutouts and textured glass to obscure identity with care. The result is a thoughtful, distinct visual approach that draws people in and drives awareness and action.
Brand Positioning
Cool and confident language for a cause
With a new logo, SSU needed new language and positioning to match — words that would help them distinguish stalking as a critical issue that is different from other forms of violence, approach change through first person stories with a reverence for anonymity, and reiterate to victims that SSU offers safety and support without judgment.
We created brand copy, a mission statement, and a set of brand anthems to help SSU communicate their story across web and social. The writing is intentionally focused and contemporary, matching the energy and aesthetic of the visual identity.
